Hackathon organization
Your challenge. People building solutions.
NewHack organizes online, in-person and hybrid hackathons for companies. We connect a clear challenge with participants, mentors and an operation designed for building, testing and presenting projects.

From the first question to project delivery.
A tailored scope with clear responsibilities, deliverables and milestones.
- Consulting
- Business goals, audience, format, challenges, rules and evaluation criteria.
- Facilitation
- Team preparation, mentoring, checkpoints and project presentations.
- Production
- Schedule, staff, venue or broadcast, suppliers and event operations.
- Platform
- Registration, communication, resources, submissions and judging through tools selected for the project.
- Promotion
- Messaging, calendar and audience mobilization through agreed content, community and channels.
- Developer Relations
- API experimentation, documentation, examples, technical support and developer feedback.
Choose a format that fits the challenge.
Online
Distributed teams with a digital journey for preparation, mentoring and delivery.
In person
A focused agenda to build together, meet specialists and present projects.
Hybrid
Online and in-person stages, with clear access to resources, mentoring and selection criteria.
Methodology in practice at the Itaú Hackathon.
In September 2026, NewHack supported the hackathon for Itaú’s internship program with methodology, market mentors, challenge validation and facilitation. Rodrigo Terron hosted the stage and shared his journey with hackathons. The scope was agreed with the bank’s team.
Read Rodrigo Terron’s account in Portuguese
An event with next steps.
Define what to build
Translate your objective into challenges and assessable deliverables, whether for internal innovation, recruiting or technology adoption.
Enable participation
Plan audience, communication and support so teams can move from registration to a project submission.
Evaluate and plan continuity
Consolidate projects, participation and lessons. Your team decides what to explore, test or take into a pilot.
Keep building through the ecosystem.
NewHack community, gatherings and programs create opportunities for continued conversations. For technology companies building an ongoing presence in Brazil, we also design DevRel and market access programs.
Before planning your hackathon.
Does NewHack organize hackathons?
Yes. NewHack organizes hackathons for companies. Scope can include consulting, facilitation, production, platform, promotion and developer relations, with defined responsibilities and evaluation criteria.
Can it be internal or open to external participants?
Yes. We design hackathons for employees or external developers and startups. Audience, participation rules and project use are agreed before launch.
Can the challenge focus on AI or APIs?
Yes. The preparation should include technology access, documentation, support and criteria for evaluating useful applications.
What is included in full service?
The proposal specifies the contracted services, schedule and responsibilities. Prizes, venue, catering, travel, media and follow-up are detailed in the budget rather than assumed to be included.
How are Shawee and NewHack connected?
Rodrigo Terron co-founded and led Shawee and is a NewHack founder alongside Paulo Braga. His experience informs NewHack’s current methodology. Historical Shawee projects remain attributed to Shawee.
What should we build together?
Share your goals and timeline. Our team will get in touch to discuss the scope.